© london transport museum collection
Not available to buy
Art of the poster label
Find Michelangelo at the V&A, 1992 :
R B Kitaj (1932-2007)
Kitaj's Art on the Underground painting was commissioned to promote the Victoria and Albert Museum. The subject of Michelangelo's sculpture brought together the artist's distinctive figurative painting style and preoccupation with the Old Masters.
'The Art on the Underground programme has transformed Underground stations into a thriving public art gallery, visited by millions of passengers every day. The programme has enabled the Royal Academy to provide paintings… by leading British artists to an audience far greater and wider than those who presently visit Burlington House..'
Fay Ballard, Royal Academy of Arts Press Officer, 1989
The range of entertainment on offer in London provided countless vibrant and enticing subjects for transport posters. Rather than advertising specific venues or events, posters usually promoted general activities such as shopping or going to the theatre. Many aimed to encourage travel to the city in the evenings and at weekends. Others encouraged regular commuters to stay in the city after work, rather than travelling home at rush hour. In the 1930s, posters were also issued with listings of specific events scheduled for that week.
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Museums & galleries
London Transport posters have promoted travel to almost all of the capital's many museums and galleries. Some advertised the institutions themselves, whilst others promoted special exhibitions. The exotic and eclectic collections offered the poster artist inexhaustible subject matter. Unlike other London attractions, museums and galleries could be represented by subjects and imagery not normally associated with the city, ranging from dinosaurs to ancient Egyptian sculpture.
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