Zoo; kangaroos, by F Gregory Brown, 1983
- Published by London Transport, 1983
- Printed by Cullum Litho Ltd, 1983
- Format: Double royal
- Dimensions: Width: 635mm, Height: 1016mm
- Reference number: 2000/6708
The range of entertainment on offer in London provided countless vibrant and enticing subjects for transport posters. Rather than advertising specific venues or events, posters usually promoted general activities such as shopping or going to the theatre. Many aimed to encourage travel to the city in the evenings and at weekends. Others encouraged regular commuters to stay in the city after work, rather than travelling home at rush hour. In the 1930s, posters were also issued with listings of specific events scheduled for that week.
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Museums & galleries
London Transport posters have promoted travel to almost all of the capital's many museums and galleries. Some advertised the institutions themselves, whilst others promoted special exhibitions. The exotic and eclectic collections offered the poster artist inexhaustible subject matter. Unlike other London attractions, museums and galleries could be represented by subjects and imagery not normally associated with the city, ranging from dinosaurs to ancient Egyptian sculpture.
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The exotic animals of London's zoos have been the subject of over 100 transport posters. London Zoo in Regent's Park, the world's first scientific zoo, was the most frequently publicised. Ironically however, it was a long walk from any Underground station. Whipsnade zoo, where animals could be observed in a more natural environment, opened near Dunstable in 1931. Posters promoted trips to Whipsnade by the new Green Line coach services. Travel to Chessington zoo by bus was also occasionally advertised.
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